基本归因错误 ：我们根据他人的个性或基本特征来判断他人，但我们根据情况来判断自己。
自私偏见： 我们的失败是因情况而定的，但我们的成功是我们的责任。
群体内偏爱： 我们偏爱群体内的人，而不是群体外的人。
跟风效应： 想法、时尚和信念随着越来越多的人采用而不断增长。
群体迷思： 由于渴望团队一致与和谐，我们会做出非理性的决定，通常是为了尽量减少冲突。
光环效应： 如果你认为一个人具有积极的特质，那么这种积极的印象就会蔓延到他们的其他特质中。（这也适用于负面特征。）
道德运气 ：积极的结果会带来更好的道德地位；由于负面结果，道德地位会变得更差。
虚假共识 ：我们相信同意我们观点的人比实际情况多。
知识的诅咒 ：一旦我们知道某件事，我们就假设其他人也知道它。
聚光灯效应 ：我们高估了人们对我们的行为和外表的关注程度。
可用性启发式 ：我们依靠在做出判断时立即想到的例子。
防御性归因 ：作为一个暗自担心自己容易遭受严重事故的目击者，如果我们与受害者有联系，我们就会减少对受害者的责备。
公正世界假说： 我们倾向于相信世界是公正的；因此，我们认为不公正行为是应得的。
朴素现实主义 ：我们相信我们观察到的是客观现实，而其他人是非理性的、无知的或有偏见的。
天真的犬儒主义 ：我们相信我们观察到了客观现实，并且其他人的自我中心偏见比他们实际的意图/行为更高。
福勒效应（又名巴纳姆效应） ：我们很容易将我们的个性归因于模糊的陈述，即使它们可以适用于广泛的人。
邓宁-克鲁格效应 ：你知道的越少，你就越自信。你知道的越多，你就越不自信。
锚定 ：我们在做出决策时严重依赖引入的第一条信息。
自动化偏见 ：我们依赖自动化系统，有时过于相信自动纠正实际正确的决策。
谷歌效应（又名数字失忆症）： 我们往往会忘记在搜索引擎中轻松查找的信息。
反应： 我们的做法与别人告诉我们的相反，尤其是当我们意识到个人自由受到威胁时。
确认偏差 ：我们倾向于寻找并记住能够证实我们看法的信息。
适得其反效应 ：反驳证据有时会产生不必要的效果，从而证实我们的信念。
第三人称效应 ：我们相信其他人比我们自己更容易受到大众媒体消费的影响。
信念偏差 ：我们判断一个论点的强度，不是看它对结论的支持程度，而是看这个结论在我们心目中的合理程度。
可用性级联： 与我们对社会接受的需求相关，集体信仰通过公开重复获得更多可信度。
衰落主义 ：我们倾向于将过去浪漫化，并对未来持消极态度，认为社会/机构总体上正在衰落。
现状偏见 ：我们倾向于希望事情保持不变；相对于基线的变化被视为损失。
沉没成本谬误（又名承诺升级） ：即使我们面临负面结果，我们也会在那些让我们付出代价的事情上投入更多，而不是改变我们的投资。
赌徒谬误 ：我们认为未来的可能性受到过去事件的影响。
零风险偏差 ：我们更愿意将小风险降低到零，即使我们可以通过另一种选择整体降低更多风险。
框架效应： 我们经常从相同的信息中得出不同的结论，具体取决于它的呈现方式。
刻板印象 ：我们普遍相信一个群体的成员将具有某些特征，尽管没有关于个人的信息。
外群体同质性偏见 ：我们认为外群体成员是同质的，而我们自己的内群体成员则更加多样化。
权威偏见 ：我们信任权威人物的观点，也更容易受到其影响。
安慰剂效应 ：如果我们相信某种治疗有效，它通常会产生很小的生理效应。
幸存者偏差 ：我们倾向于关注那些在过程中幸存下来的事情，而忽视那些失败的事情。
精神过速 ：我们对时间的感知取决于创伤、吸毒和体力消耗。
琐碎法则（又名“自行车脱落”） ：我们对琐碎问题给予不成比例的重视，同时往往避免更复杂的问题。
蔡加尼克效应 ：我们对未完成的任务的记忆多于已完成的任务。
宜家效应 ：我们对自己部分创造的事物给予更高的价值。
本·富兰克林效应 ：我们喜欢帮忙；如果我们已经帮过某人一个忙，那么我们更有可能再帮别人一个忙，而不是接受 过 那个人的帮忙。
旁观者效应 ：周围的人越多，我们帮助受害者的可能性就越小。
暗示性 ：我们，尤其是孩子，有时会将提问者提出的想法误认为是记忆。
错误记忆 ：我们将想象误认为是真实记忆。
密码记忆症 ：我们将真实的记忆误认为是想象。
聚类错觉 ：我们在随机数据中发现模式和“聚类”。
悲观偏见 ：我们有时会高估不良结果的可能性。
乐观偏见 ：我们有时对好的结果过于乐观。
盲点偏见 ：我们不认为自己有偏见，而且我们更多地看到别人而不是我们自己。
50 种常见的认知偏差英文原版
- Fundamental Attribution Error
- We judge others on their personality or fundamental character, but we judge ourselves on the situation.
Self-Serving Bias: Our failures are situational, but our successes are our responsibility.
In-Group Favoritism: We favor people who are in our in-group as opposed to an out-group.
Bandwagon Effect: Ideas, fads, and beliefs grow as more people adopt them.
Groupthink: Due to a desire for conformity and harmony in the group, we make irrational decisions, often to minimize conflict.
Halo Effect: If you see a person as having a positive trait, that positive impression will spill over into their other traits. (This also works for negative traits.)
- Moral Luck
- Better moral standing happens due to a positive outcome; worse moral standing happens due to a negative outcome.
- False Consensus
- We believe more people agree with us than is actually the case.
- Curse of Knowledge
- Once we know something, we assume everyone else knows it, too.
- Spotlight Effect
- We overestimate how much people are paying attention to our behavior and appearance.
- Availability Heuristic
- We rely on immediate examples that come to mind while making judgments.
- Defensive Attribution
- As a witness who secretly fears being vulnerable to a serious mishap, we will blame the victim less if we relate to the victim.
Just-World Hypothesis: We tend to believe the world is just; therefore, we assume acts of injustice are deserved.
- Naïve Realism
- We believe that we observe objective reality and that other people are irrational, uninformed, or biased.
- Naïve Cynicism
- We believe that we observe objective reality and that other people have a higher egocentric bias than they actually do in their intentions/actions.
- Forer Effect (aka Barnum Effect)
- We easily attribute our personalities to vague statements, even if they can apply to a wide range of people.
- Dunning-Kruger Effect
- The less you know, the more confident you are. The more you know, the less confident you are.
- Anchoring
- We rely heavily on the first piece of information introduced when making decisions.
- Automation Bias
- We rely on automated systems, sometimes trusting too much in the automated correction of actually correct decisions.
Google Effect (aka Digital Amnesia): We tend to forget information that’s easily looked up in search engines.
Reactance: We do the opposite of what we’re told, especially when we perceive threats to personal freedoms.
- Confirmation Bias
- We tend to find and remember information that confirms our perceptions.
- Backfire Effect
- Disproving evidence sometimes has the unwarranted effect of confirming our beliefs.
- Third-Person Effect
- We believe that others are more affected by mass media consumption than we ourselves are.
- Belief Bias
- We judge an argument’s strength not by how strongly it supports the conclusion but how plausible the conclusion is in our own minds.
Availability Cascade: Tied to our need for social acceptance, collective beliefs gain more plausibility through public repetition.
- Declinism
- We tent to romanticize the past and view the future negatively, believing that societies/institutions are by and large in decline.
- Status Quo Bias
- We tend to prefer things to stay the same; changes from the baseline are considered to be a loss.
- Sunk Cost Fallacy (aka Escalation of Commitment)
- We invest more in things that have cost us something rather than altering our investments, even if we face negative outcomes.
- Gambler’s Fallacy
- We think future possibilities are affected by past events.
- Zero-Risk Bias
- We prefer to reduce small risks to zero, even if we can reduce more risk overall with another option.
Framing Effect: We often draw different conclusions from the same information depending on how it’s presented.
- Stereotyping
- We adopt generalized beliefs that members of a group will have certain characteristics, despite not having information about the individual.
- Outgroup Homogeneity Bias
- We perceive out-group members as homogeneous and our own in-groups as more diverse.
- Authority Bias
- We trust and are more often influenced by the opinions of authority figures.
- Placebo Effect
- If we believe a treatment will work, it often will have a small physiological effect.
- Survivorship Bias
- We tend to focus on those things that survived a process and overlook ones that failed.
- Tachypsychia
- Our perceptions of time shift depending on trauma, drug use, and physical exertion.
- Law of Triviality (aka “Bike-Shedding”)
- We give disproportionate weight to trivial issues, often while avoiding more complex issues.
- Zeigarnik Effect
- We remember incomplete tasks more than completed ones.
- IKEA Effect
- We place higher value on things we partially created ourselves.
- Ben Franklin Effect
- We like doing favors; we are more likely to do another favor for someone if we’ve already done a favor for them than if we had received a favor from that person.
- Bystander Effect
- The more other people are around, the less likely we are to help a victim.
- Suggestibility
- We, especially children, sometimes mistake ideas suggested by a questioner for memories.
- False Memory
- We mistake imagination for real memories.
- Cryptomnesia
- We mistake real memories for imagination.
- Clustering Illusion
- We find patterns and “clusters” in random data.
- Pessimism Bias
- We sometimes overestimate the likelihood of bad outcomes.
- Optimism Bias
- We sometimes are over-optimistic about good outcomes.
- Blind Spot Bias
- We don’t think we have bias, and we see it others more than ourselves.